Marketing defense expert witnesses may opine on competition and marketing strategy. The American Marketing Association Board of Directors defines marketing defense: The strategic moves that attempt to minimize or deter threatening actions by existing or potential competitors. Strategic moves can deter all or some of the prospective challengers by making…
Marketing research expert witnesses may opine on market studies and marketing research. The American Marketing Association Board of Directors offers the following definitions: Marketing: Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at…
The website of midwifery expert witness Susan Trezona, CNM, offers this information: Cutting Fat May Prevent Ovarian Cancer Ivanhoe Newswire If there weren’t already enough reasons to eat healthy, there may one more for women to add to their list. New research reveals a low fat diet may help reduce…
The website of gynecological care expert witness Susan Trezona, CNM, offers this information regarding Boning Up On Osteoporosis: Among the health issues facing menopausal women is osteoporosis, or progressive thinning of the bones. More than 10 million Americans have osteoporosis. Half of the women over the age of 50 will…
Translation expert witnesses may opine on document translation and medical interpreting. Here, the American Translators Association explains that translation is not a commodity and offers standards for buying a non-commodity. Translation not a commodity. If it were, it would be enough to say: “You need a translation? Go out and…
Midwife expert witness Susan Trezona, CNM, writes on the Benefits and Risks of HRT Known Benefits * Effective treatment for menopausal symptoms such as hot flashes, night sweats, vaginal dryness * Reduction of risk for bone loss and hip fractures, especially if HRT is begun at onset of menopausal symptoms.…
Forestry expert witness Russell E. Carlson, RCA, BCMA, Tree Tech Consulting, writes on a residential boundary line tree dispute: In general, boundary line trees are considered to be the property of both adjacent owners, and cannot be harmed without the consent of both. As to the tree on your mother’s…
After a 2007 criminal case in Maryland was dismissed for lack of an interpreter and widely covered in the news media, The National Association of Judiciary Interpreters & Translators and The American Translators Association issued a joint statement: In our organizations’ view, this case is an unfortunate symbol of a…
In Climate Change Risk Management Lawsuits, Kai Alderson, Fasken Martineau, and Stephen Higgs, of Perkins Coie, write that public companies face exposure to legal liability for investor losses blamed on failure to anticipate or disclose climate change risks. Plaintiffs have brought lawsuits alleging that a company’s GHG emissions contributed to…
Insurance claims expert witness Tommy R. Michaels offers a glossary of Insurance and Risk Management Terms on his website. For example: Abandonment A clause in property insurance policies prohibiting the insured from abandoning damaged property to the insurer for repair or disposal. Arranging for repair or disposal is the insured’s…