Marketing strategy expert witnesses may opine on market analysis, market barriers, market research, and market share. Here, marketing strategy experts at the American Marketing Association (AMA) and ReadyTalk offer Web Event Best Practices: Best Practice #1: Plan Like You Would for an In-Person Event Don’t skimp on planning for your…
In 7 Habits of Highly Successful Surveys, marketing experts at Vovic Corporation write on surveying the right number of people: Some might consider a “census approach” to surveying, attempting to gather feedback from 100% of the population. Others take a “sampling approach”. If you are thinking of taking a census…
Wrongful death expert witness Barry Gustin, MD, MPH, FAAEP, writes on avoiding medical malpractice when patients are handed off to other physicians: When patients are transferred from one doctor to another, or from an outpatient setting to a hospital or nursing home, there is an increased chance of a serious…
Trucking industry expert witnesses may opine on the transportation and logistics industry. Here the American Trucking Association describes how trucks are responsible for the majority of freight movement over land, and are vital tools in the manufacturing, transportation, and warehousing industries. With as many as 750,000 interstate motor carriers in…
In Insurance 101 – Property – Casualty Basics, the American Insurance Association writes: Risk has two key dimensions- frequency and severity-and both help determine insurability. Frequency relates to how often a loss occurs, i.e., whether the risk/event is common or relatively rare. Severity relates to how costly losses resulting from…
Emission requirements expert Kevin Dukesherer, owner of Progressive Transportation Services and founding member of The Clean Truck Coalition, said in a July 8 Op-Ed in The Daily Breeze that “Those interested in truly helping truck drivers at the Ports of Los Angeles and Long Beach should advocate relatively quick and…
Marketing strategy expert witnesses may opine on market analysis, market barriers, market research, and market share. Here, marketing strategy experts at the American Marketing Association (AMA) and ReadyTalk offer Web Event Best Practices: A successful web event can help strengthen a company’s brand awareness, increase exposure in the market, and…
Trucking expert witnesses may opine on the trucking industry and trucking and transportation rules and regulations. The American Trucking Associations website reports that: The Missouri State Highway Patrol recently teamed up with NASCAR’s Roush Fenway Racing team and Con-way Freight to kick off a statewide safety campaign against texting while…
Two police procedures expert witnesses with Force Science backgrounds are believed to have been influential in a jury’s recent decision to reject a murder conviction of a former transit officer accused of deliberately shooting an unarmed suspect in the back during a handcuffing scuffle. The witnesses, Dr. Bill Lewinski, executive…
Metropolitan News-Enterprise reports a trial court erred in removing plaintiffs’ medical malpractice expert witness in a trial on the basis that defense counsel’s representation of the doctor 10 years earlier created an irreconcilable conflict of interest, the Fourth District Court of Appeal ruled on July 16th. Div. Three said prophylactic…